Are you thinking of selling your South Florida property?

Our history here and knowledge of the South Florida real estate market is second to none.

Listing Process

Our team will guide you through the listing process. We will cover every detail from preparing your property to the day of closing.

Marketing your Property

We handle all marketing in house. Our marketing team will work solely on getting your property in front of as many potential buyers as possible.

Managing the Closing

Our team will manage the closing process to the very end, ensuring everything is in order to have a seamless transaction.

Our Marketing Strategy

A modern approach to marketing real estate.

For homeowners ready to list their homes for sale, determining what their home is actually worth is of the utmost concern. The number one reason homes don’t sell is due to a listing price that is too high. Determining the True Market Value of your property is not an easy task and is one of the most important parts of our job when listing your property. While ultimately the true market value of your home will depend on what a buyer is willing to pay for it we have years of proven experience and can determine the best listing price for your home that is sure to get it sold fast and for a price that will reflect the market in your neighborhood.

The Sterling Teetor Realty Group is a boutique real estate brokerage who puts customer satisfaction above all else. Broker/Owner, Lori Sterling, is a Fort Lauderdale  resident for over  50 years and the third generation of her family to live in South Florida. She has been in businesses for most of that time where customer service means everything so we know what it takes to make our customers happy. When we list your property we understand and appreciate what kind of commitment you are making and we will devote our time and energy to you and your listing until your property is SOLD. With the Sterling Teetor Realty Group your property is not just another listing but an opportunity. Our white glove service is the best in the business. Real estate is not a 9 to 5 job, we make ourselves available to our customers seven days a week day and night so that if you ever need us or have any questions we are always available and happy to help, ensuring no more sleepless nights due to unanswered questions about the sale of your home. Our office is available to our agents and their customers seven days a week from 7am-11pm so that you will always have a safe and professional environment to work in regardless of how busy you may be.

We provide professional photography and videography because a picture is worth a thousand words, right? Wrong! A good picture is worth a thousand words but a bad picture is not only worthless but can be harmful, especially when you are trying to sell real estate. The National Association of Realtors estimated that 92% of buyers use the internet in some way in their home search process and 50% of buyers use a mobile website or application in their home search. This means that 92% of prospective buyers will see pictures of your property before deciding whether or not to view it in person and 50% of those buyers are using a mobile device while doing so. No one uses a mobile device to read the fine print of a listing, they use it to look at pictures. If the first picture they see is too dark, too small or otherwise unflattering on a three inch smartphone display you have all but lost them. You better believe that prospective buyer is going to scroll over to the next property with the flick of a finger and never give your property a second thought. When you list with Sterling Teetor Realty Group you can be assured that your property is being represented to it’s fullest potential with high quality photos and/or videos that are sure to grab the attention of any prospective buyer.

Our IT team specializes in Google search marketing and social media for both PC’s and mobile devices such as iPhones & iPads. Our website and it’s contents including your listing information are mobile compatible and search optimized to ensure any prospective buyers can easily find and view information about your property whether they are at home on a computer or driving around town and searching on a mobile phone. Each of our listings has it’s own individual web address which is associated with our website to ensure that prospective buyers can not only easily locate your listing but top search engines including Google and Bing will rank your listing higher in their search results compared to other online listings.

      • Listing Syndication – Through various memberships we have the ability to syndicate your properties listing to hundreds of national and international real estate search sites which means potential buyers from around the globe have the ability to find and view photos, videos and detailed information about your properties listings. Here are just a few of the real estate search sites we share  our listings with.
        • Zillow & Zillow Mobile
        • Trulia & Trulia Mobile
        • Backpage
        • Trovit
        • MyNewPlace
        • HotPads & HotPads Mobile
        • ByOwnerMLS
        • Zumper
        • Yahoo
        • Enormo
        • Lovely
        • Frontdoor
        • Oodle
        • Postlets
        • + 100’s more
  • Social media sites we syndicate listings to daily.
      • Facebook
      • LinkedIn
      • Youtube
      • Instagram
      • Twitter
      • Google Plus

Listing your property on the MLS is an important start for getting your property exposure and is still a primary driver behind the majority of home sales. All of our agents are state licensed with the DBPR, members of the National Association of Realtors and members of one or more local Real Estate Associations/Boards. This means our listings are not only on the local MLS but syndicated to a nationwide network of MLS’s ensuring that your listing is seen by as many buyers agents as possible.

Even though the web is now the leading marketing tool in real estate, print media marketing is still a player and an important one at that. Our printers and marketing team are some of the best around. We advertise our listings using a wide array of specialized and targeted marketing strategies including but not limited to mass and targeted distribution of flyers, door hangers, neighborhood and community rags, local magazines and newspapers.

Open houses are once again returning to popularity and for good reason. They are a great way for a large number of prospective buyers to view your property at a designated time and for those potential buyers to see how other people interact with each other and interact with the property. A well planned and executed open house can be one of the most effective ways to get multiple offers on a property. They increase the likelihood of you getting the price you want by creating a sense of urgency among shoppers who may otherwise be slow to act. Catered open houses are a great way to attract potential buyers as well as other agents who may have buyers in mind while creating  a casual atmosphere.

One of the most important skills for a realtor to process is the ability to successfully negotiate a contract. Our customers are our top priority. We will never pressure you to do something you aren’t comfortable with. We will never offer advice that is not in your best interest. And we will absolutely never make you feel like we are not on the same team because without you we don’t have a job.With our experienced group and superior negotiating skills you will never walk away from a closing table feeling anything less than satisfied.

Not only do we understand the local real estate market and know what makes individual South Florida cities and neighborhoods so special, we will convey the unique character of your city and neighborhood in our marketing of your property. We know what’s going on in our communities from new restaurants opening to massive public works projects that have the potential to change the landscape of our economy and real estate topography. All of these aspects come together when we prepare our strategy to sell your property.

When we have found the right buyer for your home we will be there every step of the way from contract to closing and everything in between. It is our pleasure to work with our neighbors and friends to make sure that one of the biggest financial decisions you can make is made with the knowledge, understanding, care, and diligence it takes for you to have a stress and worry free experience.

Represented Elegantly

Our in house marketing team works solely on showcasing your property in the most beautiful way possible.

Professional Photography

Showcasing your home in the most beautiful way possible is the first step to catching the attention of buyers.

Online Presense

Along with your property going on the MLS, its featured on our website and syndicated to hundreds of sites.

Social Media

We post all of our listings to all the major social media outlets

Print Media

Customized flyer designed and delivered to your property, as well as bulk mailing.

Ready to Get Started?

Consult with one of our team members. We will be in touch.